Channels: Digital | Streaming | Retail | Omni-Channel

The Fall 2025 campaign celebrated the rhythm of modern confidence, showing how Men’s Wearhouse supports every chapter of a man’s life, from weddings to daily moments. Blending refined suiting with versatile Everywear essentials, the campaign highlighted structure, ease, and style at every pace. As Art Director, I brought the concept to life across on-location and studio shoots, directing photography, set design, styling, hair and makeup, and props. I selected final imagery and guided retouching to deliver a cohesive story across digital, social, and in-store.

My Role
+ Concept development and campaign creation
+ Art direction for on-location and studio shoots
+ Collaboration on casting and locations
+ Photography direction across both productions
+ Oversight of styling, props, hair, and makeup
+ Image curation and final retouching guidance